Original Summary

One thing I think a lot of SaaS companies get wrong with content is trying to reach everyone who could possibly use the product. I’d start with your best existing customers instead. What problem made them start looking for a solution? What questions did they have before buying? What made them choose you? What do your highest-value customers have in common? Those answers should influence what you create. I’d rather have a piece of content reach 300 people who closely resemble your best customers than 30,000 people who will never buy. I made a short video explaining how I think about this: [ https://www.youtube.com/watch?v=v\_D\_u\_3OLAo ]() Curious how other SaaS teams are approaching lead quality with content.   submitted by   /u/Electronic-Control15 [link]   [comments]

  • 情报分类：开源项目与落地
  • 分类依据：内容涉及项目实践、创业、副业或变现
  • 信息来源：Reddit · SaaS
  • 发布时间：2026/9/25 13:14:49