Original Summary

I’m exploring a startup idea that turns everyday bookings into timely, relevant rewards. The basic idea is that instead of showing you an ad immediately after you book something, we wait until the activity/event has actually finished and, if you opted in, we send you a useful offer that's nearby (like within 100-400m of your location or something like that). For example: You book a Pilates class tonight for 6-7am tomorrow morning. At the checkout, you tick “Yes, send me a reward after my class.” Then at roughly 7:05am tomorrow, you might receive a text: "🥤 Your Pilates booking unlocked 20% off a smoothie at "Tropicana Juice Bar" 150m away. Available until 9am." The theory I'm trying to work on is that this is more useful than showing you the smoothie offer the night before when you booked the class (because a lot of booking websites etc. show you ads and specific offers immediately after you've made a purchase on the like 'thank you' page, but I always forget about them). The offers wouldn’t need to be sourced by individually approaching every café or retailer because exiisting offer networks already aggregate discounts, cashback and promotions from thousands of businesses. The startup would match those existing offers against the booking’s activity, location and finish time to serve the right ads/offers to the right person, at the right time. An MVP could start with something simple like Pilates or yoga classes, then potentially expand into: Pilates → coffee, breakfast, smoothies Tennis → lunch or sports retail Haircuts → beauty products or lunch Movies → dinner or dessert Kids’ activities → family meals Massage → café or wellness Golf → food or drinks Concerts → transport or late-night food Over time, AI could help decide which offers are most relevant to which person based on the types of things someone books and the offers they actually engage with. The business would generate income by taking a cut of the commission/ad revenue generated when users engage with or redeem an offer, with some of that revenue shared with the booking platform. The closest major competitor I see is Rokt, which is essentially a checkout page advertiser. They monetise the moment someone completes a transaction. My idea is deliberately focused on a different moment. When the thing they booked has actually finished , when their immediate needs may have changed. I'm not interested in a 'buy a muffin and get a coffee for free' deal at 10:30pm when I'm in bed booking my spot in the social Tennis session for 8am the next morning... but at 9:30am when Tennis finishes, yeah, I might actually take that up. The main theory I want to test is: Is an offer delivered immediately after an activity finishes, substantially more engaging than the exact same offer delivered on the 'checkout complete' page when the activity is booked? Would you personally opt into something like this if the offers were genuinely useful and

  • 情报分类：商业与市场研究
  • 分类依据：内容涉及商业、投资或市场动态
  • 信息来源：Reddit · SideProject
  • 发布时间：2026/10/15 07:40:49