Original Summary

Running an appointment setting agency for the last 2 years and we have been charging for each appointment we set + a small retainer. Majority of our revenue comes from the per appointment fee. In the past, we've mostly been dealing with other small-medium businesses, but recently, we closed the largest advertising company in a small-ish country as our client, and since then we've been getting more familiar with mid-market and enterprise deals. Although we're only able to book 1-2 meetings a month (excluding no-shows) with bigger companies right now, I'm going to expand and get that number up. I have about 4 prospect meetings in the next 7 days, and I'm planning to quote them different per appointment fee, depending upon the size of the company we book a meeting with, for them (for example, if a company has >300 employees, we'll charge more as the appointment fee) Downsides I can think of, with the dynamic pricing: Incentive Misaligned; Closing rate might go down if we incentivize enterprise deals more as they take longer to close + close less often. Operational/Quotation complexity. Is this dynamic pricing better, or should I find a middle-ground and charge a fixed price? Very much open to advice and suggestions. Thank you.   submitted by   /u/OpManBros [link]   [comments]

中文概览

中文标题： 从中小企业转向企业客户：定价建议？

一家预约代理机构过去两年按每次预约收费加少量预付金，主要收入来自按次收费。近期签下大客户后开始接触中端市场与企业客户，目前每月能为大公司约到1-2场会议，计划扩大规模。未来7天有4场潜在客户会议，考虑按公司规模（如员工超300人则提高单次预约费用）报价，但担心动态定价导致激励错位、企业单成交周期长且成交率低，以及运营与报价复杂，询问应采用动态定价还是固定价格折中。

  • 情报分类：商业与市场研究
  • 分类依据：预约代理机构SMB转企业客户的定价策略咨询
  • 信息来源：Reddit · Entrepreneur
  • 发布时间：2026/9/24 19:18:30