Original Summary

Disclosure: I'm the founder of ThreeWrld, a Toronto B2B media consultancy. The math that broke my old business model: a funded SaaS company pays $5k to $10k a month for a video agency retainer. After two years they've spent six figures and own nothing. No camera, no lights, no edit pipeline, no process. The month they cancel, production stops. We flipped it. We install a broadcast-grade studio inside the client's own office, build their post-production pipeline, and place vetted local creators on their team for regular batch shoots. The client buys the hardware directly and owns it outright; it's a capital expense, not a retainer. Shoot days run on a flat rate with no agency margin layered on top. The reason this works right now: the creator market is flooded. There is no shortage of good shooters and editors, so the hard part was never finding people; it was building a system that doesn't depend on any single one of them. Our bench is stocked, so clients never face a content drought or a cancellation panic. Not pitching here, just curious: has anyone tried moving video in-house instead of renewing the retainer? What broke?   submitted by   /u/Conscious_Pangolin_4 [link]   [comments]

  • 情报分类：商业与市场研究
  • 分类依据：内容涉及商业、投资或市场动态
  • 信息来源：Reddit · SaaS
  • 发布时间：2026/10/17 07:02:19