Original Summary

Wanted to share something that's worked really well for us, in case it's useful to others here. The core idea: your competitors are already attracting your next customers. Most companies just don't bother looking. Every like and comment on a competitor's post is a signal. If someone in your ICP is consistently engaging with a competitor's content, they're probably: - Researching the problem - Comparing solutions - Getting closer to a buying decision That's all public information. Here's how we used it: List your top 3-5 competitors, including founders and sales reps, not just the company page. Track who's liking/commenting on their posts over time. Filter for people who actually match your ICP. Most engagers won't be relevant, that's fine. Reach out, but don't be creepy about it. Don't say "I saw you commented on X's post", that's a red flag for most people. Instead, reference the space they're clearly interested in, not the specific comment. Something like: "Saw you're exploring [space], we take a different approach, figured it might be worth a look while you're comparing options." Keep monitoring over time and prioritize the people who show up repeatedly, that's usually a good proxy for buying intent. Nothing revolutionary here, it's really just applied observation. Your competitors are already generating demand; you're just intercepting it instead of ignoring it.   submitted by   /u/FlatLiterature9702 [link]   [comments]

  • 情报分类：商业与市场研究
  • 分类依据：内容涉及商业、投资或市场动态
  • 信息来源：Reddit · SaaS
  • 发布时间：2026/9/17 22:09:52